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t_Articles
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W elcome
to the July
edition of AFICNews.
AFICNews is a free monthly e-bulletin, providing updates on current food safety,
health and nutrition news trends around the Asia Pacific region. If you are not
already subscribed, but would like your own monthly copy, please send a blank
email to
aficnews-subscribe@afic.org.
If you do not wish to receive AFICNews, simply send a blank email to
aficnews-unsubscribe@afic.org,
and your name and address will be automatically removed from the list. In case
of difficulties email
info@afic.org
with your request to subscribe or unsubscribe, and we can do the rest.
DATES
FOR YOUR DIARY
NEW
FROM AFIC
Food Facts Asia, July 2005 is now
launched and distributed to to subscribers. The text (English, Chinese, Korean
and Thai). PDF version is also available on AFIC's website. The topics included
in this issue are:
For more information or journalist
enquiries, email
info@afic.org.
Most
Frequently Reported Food Safety and Nutrition Topics
in Malaysian Magazines

Note: These
figures are based on simple counting method of topic headings and do not allow
for differences in length or depth of feature articles.
COMMENTS
ON MOST POPULAR NUTRITION AND FOOD SAFETY ISSUES
Children’s
Diet & Health (7% of
total scanned media coverage)
Coverage was halved compared to last year, with the
majority of articles concentrating on ways to encourage children to consume more
fruits and vegetables. The importance of a good and regular breakfast was also
covered. Please follow the link to read AFIC’s “Kick
Start
Your
Day
with
Breakfast”
Exercise
/ Physical Activity & Diet (20%
of total scanned media
coverage)
Exercise and physical activity was the second most popular
topic this year, amassing 20% of the coverage. A number of articles were devoted
to encouraging readers to clock in at least 30 minutes of exercise per day, and
illustrate ways in which they can achieve this target. Additionally, a number of
articles also illustrated the importance of physical activity as a partner to a
good diet (or vice versa). Please click
here for some questions
and answers on exercise and weight loss.
Fats/
Heart Disease/ Cholesterol (7%
of total scanned media
coverage)
Coverage on this area is up slightly from the 5% recorded
last year. Diet can circumvent heart disease was a key message, with additional
coverage on the goodness of fruits and vegetables. There were also warnings for
dieters with calls to be weary of hidden fats in their foods, and to steer clear
of burgers, as they contain with bad fats and cholesterol. Click here to read
AFIC’s “Essential
Fats of
Life”
Healthy
Eating & Lifestyle (22%
of total scanned media
coverage)
Always a popular topic, Healthy living and lifestyles
recorded slightly higher coverage compared to 2004. Healthy snacking, how to get
essential nutrients from everyday foods, the goodness of fruits & vegetables,
and diets to suit your lifestyles are just some of the many topics commonly
found in this area. Click here to find a “Convenient
Route to
Healthy
Eating”
Infant
Feeding /& Breastfeeding (7%
of total scanned media
coverage)
Up slightly from last year’s 5% coverage, this year’s
topics include discussions on weaning, introducing solid foods, and a guide to
homemade baby foods. Please click on “Milk
Matters for
Babies and
Toddlers”, for more
information.
Overweight
/ Obesity/ Weight Control (13%
of total scanned media
coverage)
With this year’s coverage almost doubling that of 2004,
weight control is a topic that is clearly on many people’s mind. A plethora of
topics were covered, ranging from lifestyle pressure to stay thin, to the
physiological aspects of eating disorders, to more practical tips on starting an
effective weight loss program. There was also an article covering the virtues of
the colour-coded diet as a complete solution for those pursuing a healthy
lifestyle. For more information on weight management, please follow this
link.
Supplements
(11% of total
scanned media coverage)
Interest in supplement is up compared to 2004, with focus
on the goodness of Vitamin C, the role of supplements in the quest for a clean
bill of health and protein supplements for active men.
Click here to read
more about
"Botanical
Supplements,
Are
They
Safe,
and
Do
They work?"
The
Asian Food information Centre is a not-for profit Singapore-registered
organization Its mission is to effectively communicate sound science based
information on food safety, health and nutrition to the media and other key
audiences in Asia
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